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Posts Tagged ‘evangelists’

25 Words of Social Media Wisdom

Posted in Social Media Strategy, tagged , , , , , , , , , on July 31, 2009 | 4 Comments »

At this rate my next post will be in early October…
I’m going to use a challenge from my friend Liz Strauss to jump start my blogging. I’ve been focusing a lot of my energy on getting The Community Roundtable up and running, but I find writing on my own is a great outlet, one that [...]

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Pulling for You

Posted in Social Media Strategy, tagged , , , , , , on February 11, 2009 | 8 Comments »

So, I screwed up. I had the opportunity to ask Ford and GM why they should get federal bailout money vs. using it to invest in our public transportation infrastructure, but I missed the call. My friend Aaron Strout gave his readers a chance to pose questions to the guests on his webcast and I [...]

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Five Questions to Ask a Social Media Expert

Posted in Social Media Strategy, tagged , , , on February 5, 2009 | 17 Comments »

The term “expert” or “guru” is generating a lot of discussion in social media circles of late. The general consensus is “actions speak louder than words” and while you may actually be an expert, you probably don’t want to call yourself one.
I came across this post from Peter Bregman on his Harvard Business Publishing blog [...]

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Who’s on first?

Posted in Social Media Strategy, tagged , , , , , , on January 21, 2009 | 8 Comments »

I was reading an interesting post from John Cass this morning where he  riffed on a post Mack Collier wrote a couple of days ago. Both posts focused on who to reach out to with social media efforts.
Mack suggested that companies should be targeting customer evangelists vs. social media influencers with their social media outreach [...]

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