On the ride home from New Hampshire last night I saw a billboard that told me I could be driving a brand new Chrysler or Jeep for up to $9,000 off the sticker price. The promotion was called “Driving America” and it really caught my eye (but not because of the discount… I’d be too [...]
Archive for the ‘Branding’ Category
Brand “Obama-fication”
Posted in Branding, tagged brand, news, strategy on January 26, 2009 | 8 Comments »
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I took the banner photo during our recent trip to Japan. It's one of the busiest intersections in the world, but everyone, cars and people, understand the rules of engagement and it works really well.Meta
