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Archive for August, 2009

Can you judge a book by its cover?

Posted in Social Media Strategy, tagged , , , , , , , , , on August 27, 2009 | 4 Comments »

The title of this post asks, “can you judge a book by its cover?” You can when the “cover” is the front page of someone’s Twitter account and you’re judging whether to follow them. That page contains an avatar image (usually the person’s photo), a short biography (no more than 160 characters long), a link [...]

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